The CX/UX Researcher Market in Kazakhstan: Results of the 2025 Study

Research Methodology

The survey included CX/UX researchers of various levels, from junior specialists to seniors. Data was collected through an online survey, with links distributed across professional communities and chat groups. To ensure accuracy, data cleaning methods and measures of central tendency were applied. Information on grading systems and specialists' salary levels was also taken into account.

Demographics and Geography of UX Researchers

The majority of specialists are women, predominantly under the age of 35.

In 2025, most CX/UX researchers reside in Almaty — 97%.

Important: The data reflects the profile of respondents, not the entire CX/UX research industry in Kazakhstan.

Company Types

In 2025, the shares of the main segments were distributed as follows:

Financial and product IT companies remain the key sectors where CX/UX researchers work.

Grading System

In 2025, the number of companies with an implemented grading system increased significantly — from 27% to 47%.

The share of companies where grades were in the process of being formed decreased from 55% to 23%. Conversely, the number of companies without a grading system decreased from 30% to 18%.

Experience and Salaries

The share of CX/UX researchers with two to five years of experience is growing on the market — they make up the main part of the sample. There is also a noticeable group of junior researchers.

In 2025, average and median salaries increased across almost all sectors, grades, and levels of experience.

You can read the 2024 research in this article.

Conclusions

The CX/UX researcher market in Kazakhstan continues to grow: the share of experienced specialists is increasing, the scope of the profession is expanding, and companies are more actively implementing grading systems. Employers should take this into consideration.