Huawei has become the leader of the global wearable electronics market, surpassing Apple
Author - Mansur Ismagulov
The Tech AI
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In the first three quarters of 2024, Huawei increased its wearable device shipments by 44.3% to 23.6 million units, taking the top spot in the global market with a 16.9% share, surpassing Apple. Apple's share dropped to 16.2% (shipments fell by 12.8%), while Xiaomi remained in third place with a 14.7% share.
According to IDC, in the first three quarters of 2024, Huawei increased its shipments of wrist-worn devices, smartwatches, and fitness trackers by 44.3%, capturing 16.9% of the global market. The company took the top spot, leaving Apple with 16.2% in second place.
During the same period, Apple reduced its shipments by 12.8%, and its market share fell from 18.4% to 16.2%. Last year, Huawei held second place with 11.6%, but now it has increased its shipments to 23.6 million devices, surpassing Apple's 22.5 million.
Xiaomi came in third with a 14.7% share and a 26.5% increase in shipments. It was followed by Samsung with an 8.3% share and Chinese company BBK with 5.6%.
Huawei's success is attributed to the launch of new products, including the GT5, GT5 Pro, and Watch D2 watches, as well as strengthening its position in Asia, Latin America, the Middle East, and Africa.
Source: IDC
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