TikTok House is now also available at Ozon

Russian marketplace Ozon has teamed up with TikTok house XO Team to celebrate its birthday. For an entire month, TikTok influencers will be furnishing the house by purchasing goods and services through the Ozon app."We chose TikTok as a communication channel with the younger generation because its users frequently engage with the social network, and we have something to offer them. Therefore, we decided to celebrate Ozon's birthday alongside our 'peers'—we are turning 23, while the residents of the house are around 20 years old," said Oleg Dorozhok, Director of Marketing and Monetization at Ozon.Whether we can expect a collaboration between Kazakhstani marketplaces and Kazakhstani TikTok houses remains to be seen.Source