Apple will hold a new product presentation on March 4

Apple has announced a special event scheduled for March 4, 2026, at 09:00 New York time. The company refers to this event as a "special Apple Experience," distinguishing it from traditional Apple presentations.

Offline events for journalists will take place simultaneously in several cities, including New York, Shanghai, and London. Media representatives will be able to attend the event in person in their respective regions.

Apple is preparing several new products, although it remains unclear exactly which devices will be unveiled at the March event. Previously, journalists reported that the company is working on updated models of the MacBook, iPad, and iPhone, as well as new displays for Mac.

Additionally, the first beta version of iOS 26.4 is expected to be released soon, potentially introducing new Siri features powered by Google Gemini technology. Apple traditionally reveals further details closer to the event date.

Source: 9to5mac.com