Yandex Cloud is changing its appearance
Aristanbek Joldasbekov, General Director of Yandex Cloud in Kazakhstan and Central Asia. Yandex Cloud is already well-known in Kazakhstan, and our client base continues to grow. At this stage, we have updated our visual identity and are expanding our market positioning. Local infrastructure has become the foundation for developing a solutions ecosystem: businesses receive tools for creating digital services, while startups gain access to grant and partnership programs for testing and scaling projects.
Yandex Cloud has a new logo and a new visual style. They can already be seen on the platform’s website and in its advertising materials.
The redesign reflects changes within Yandex Cloud: from a set of cloud solutions, it has evolved into a universal platform for building digital products. Currently, Yandex Cloud in Kazakhstan offers more than 30 services for a wide variety of tasks, from deploying cloud infrastructure to creating AI agents and ensuring cybersecurity, and provides three delivery models: cloud, on-premises, and hybrid.

Alexander Chernikov, Chief Operating Officer of Yandex Cloud
The new Yandex Cloud logo, on the one hand, maintains continuity with previous versions and remains recognizable. On the other hand, it conveys important meanings for us. For example, it can be seen as representing clients, the platform, and the solutions that emerge from their intersection, or the triad of delivery models currently used in Yandex Cloud.

The foundation of the new identity is the concept of Yandex Cloud as a constructor. Its components are individual services and tools. They connect with each other, forming simple or complex structures, which in turn create the overall technological landscape.

In Kazakhstan, businesses have gained even more opportunities with the launch in 2024 of a new Yandex Cloud availability zone based on a data center in Karaganda.
The development of local infrastructure and the expansion of the service lineup allow the company to act as a technological partner for businesses and support digital transformation in the country.
More details about the redesign can be found in the Yandex Cloud blog.
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