Key figures in marketing and PR in the IT sector of Uzbekistan
Author - Mansur Ismagulov
The Tech AI
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The review highlights key IT marketers and PR experts from Uzbekistan, including Jamela Khali, Irodakhon Azimova, Yulia Zhukova, Akmal Fayziev, Yulia Minnullina, Sabina Batyrsina, Nana Mardoyan, Nodira Sultankhodjaeva, and Khojakbarhuj Boboev. These specialists, with over 10–15 years of experience, develop strategies for companies such as Uzum, Beeline, Click, UZCARD, Ipak Yuli Bank, payme, and Alif Uzbekistan. They are involved in developing the startup ecosystem, the FinTech sector, and digital communications, influencing brand positioning and adaptation to trends.
We have compiled an overview of key IT marketers and PR experts who shape strategies, promote brands, and influence the development of the industry. These specialists determine how companies interact with their audience, create successful communications, and adapt to the trends of the digital world.
Jamelia Khali
One of the youngest CMOs at IT Park Uzbekistan, specializing in IT and strategic marketing. She has over 10 years of experience working with media, bloggers, and influencers. She develops effective communication strategies, advertising campaigns, and supports the development of startups and IT companies.
Irodakhon Azimova
An expert in strategic communications with over 10 years of experience in PR, brand storytelling, and project management. Currently, she focuses on developing the startup ecosystem of Uzbekistan and promoting the ambassadors program, supporting international initiatives and strengthening ties with technology leaders.
Julia Jukova
Senior PR and external communications specialist at Uzum, responsible for strategic interaction with the media, managing the company's reputation, and developing media partnerships, creating effective information campaigns to strengthen the brand.
Akmal Fayziev
PR Manager at Beeline Uzbekistan, a specialist in marketing communications, digital marketing, and copywriting. His career covers work with media, creating advertising strategies, and managing brands. He focuses on simplifying processes, developing ideas that clearly convey the key features of the product, and finding new solutions in the field of communications.
Yulia Minnullina
CMO and project manager at Click, the largest FinTech company in Uzbekistan. She has experience in economics, marketing, and strategic management, adapting innovative approaches for business development. Her work includes forming commercial strategies, managing the team, and finding non-standard solutions for company growth.
Sabina Batyrsina
Head of PR, CSR, and event organization department at the UZCARD payment system. She is responsible for interaction with the media, strategic promotion of the company, and implementation of information campaigns. She participates in the development of financial and digital literacy, organizing forums and initiatives to strengthen communications in the FinTech sector.
Nana Mardoyan
An experienced marketer and brand strategist with over 15 years of experience in FinTech, IT, and B2B SaaS. Marketing Director at Ipak Yuli Bank. She is engaged in digital transformation, strategic brand development, and the implementation of innovative marketing solutions.
Nodira Sultankhodjaeva
Marketing Director at payme, an expert in branding and strategic marketing. She builds long-term marketing strategy, responsible for brand development and positioning, manages communications, and implements innovations, ensuring sustainable growth dynamics for the company.
Khodzhiakbarjuba Boboev
CMO at Alif Uzbekistan, one of the largest Islamic FinTech companies in Central Asia. She specializes in the development of e-commerce, BNPL, and super-apps. She scales products through data-driven marketing and creative communications.
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